Microsoft Executive Rodrigo Kede Lima Joins XP Inc. Board
XP Inc. appointed Microsoft Frontier President Rodrigo Kede Lima to its board of directors, signaling a strategic focus on enterprise technology.
Global technology leadership is making its way into the upper echelons of Latin American financial services. In a move that highlights the growing intersection of high finance and enterprise technology, a prominent executive from one of the world's largest software companies has joined the governing body of Brazil's leading independent brokerage.
XP Inc., which is registered in the Cayman Islands and trades on the Nasdaq, announced in an SEC Form 6-K filing that Rodrigo Kede Lima has been appointed as an interim independent member of its Board of Directors. The appointment, which took effect on October 16, 2026, fills the vacancy left by Martin Emiliano Escobari Lifchitz, who voluntarily resigned from his board seat on the same day. According to the company, Escobari’s departure was not due to any operational or policy disagreements with management.
Lima currently serves as the President of Microsoft Frontier Company, a division of Microsoft where he has held several key senior leadership roles since joining the tech giant in 2020. His extensive international background includes tenures as President of Microsoft Asia, President of Americas Enterprise, and President of Microsoft Latin America. Prior to his roles at Microsoft, Lima spent more than two decades at IBM, serving as President of IBM Brazil and IBM Latin America, as well as Chief Financial Officer for the regional division.
For global investors tracking Brazilian company names, the addition of a seasoned multinational tech executive to XP’s board signals a clear strategic pivot toward digital transformation and advanced enterprise technology. XP, which revolutionized retail investing in Brazil by pulling assets away from traditional legacy banks, has increasingly relied on technology to scale its platform into broader banking, corporate finance, and asset management services.
Lima’s interim term on the board will run until XP’s 2027 annual general meeting of shareholders. XP's board of directors has formally determined that Lima qualifies as an independent director under Nasdaq Stock Market rules and SEC guidelines.
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XP Inc. is listed in New York on the Nasdaq under the ticker XP. The company is also a significant holding in broad Latin American financial services exchange-traded funds, such as the iShares MSCI Brazil ETF (EWZ), which exposes retail portfolios to major corporate shifts in South America's largest economy.
