Search

2 results for “loyalty program”

Santander to Export Brazilian Loyalty Program Globally as Wealth Battle Heats Up
Markets• 3h ago

Santander to Export Brazilian Loyalty Program Globally as Wealth Battle Heats Up

Banco Santander SA will use its successful Brazilian loyalty model as the blueprint to reformulate and unify its high-net-worth customer benefits across 12 global markets starting in 2027.

Warren Buffett-backed Nubank overhauls loyalty ecosystem to lock in 100 million customers
Tech• Oct 12

Warren Buffett-backed Nubank overhauls loyalty ecosystem to lock in 100 million customers

Digital banking giant Nubank launches a gamified, five-tier loyalty program targeting "primary bank" status to boost revenue per active user.