The Brazilian pulp giant Suzano S.A. is projecting the capture of $175 million in annual synergies over the next three years from its new global consumer tissue joint venture with Kimberly-Clark. The announcement highlights a major strategic step by the world’s largest producer of market pulp to pivot away from the volatile commodity business and aggressively move into higher-value finished consumer products. The expected gains, which will be captured primarily through improvements in purchasing, industrial operations, and logistics, are central to the financial rationale for the new partnership.